Elevated Roots Announces Partnership with The Elovaters

Two Forces Come Together to Elevate Cannabis and Music Culture to New Heights

Kingston, MA – Elevated Roots and their flagship cannabis brand, Nostalgia, are thrilled to announce an exciting new partnership with The Elovaters, the nationally-acclaimed progressive roots band that has been taking the music scene by storm. This collaboration unites the spirit of high-quality cannabis with the transformative power of music, promising to create unforgettable experiences for fans and enthusiasts alike. Together, Nostalgia and The Elovaters aim to bring a fresh wave of creative energy, community, and passion for cannabis and music to audiences across the Commonwealth and beyond.

The Elovaters, known for their roots-inspired sound and chart-topping achievements, burst into the spotlight in 2018 with their #1 Billboard Reggae album, Defy Gravity. Winning both Artist of the Year and Live Act of the Year at the 2022 New England Music Awards, they have firmly planted themselves in the hearts of fans of artists like Sublime, Jack Johnson, and Stick Figure. Their music is celebrated for its feel-good energy and love for life. With their 2023 album Endless Summer making headlines and now touring across North America and Australia, The Elovaters bring an authentic, nostalgic energy that resonates perfectly with Nostalgia’s commitment to honoring and revitalizing cannabis culture.

Nostalgia, cultivated in Kingston at Elevated Roots’ state-of-the-art facility, draws from the past while embracing modern innovation. The team behind Nostalgia reimagines iconic strains from the 1960s, ‘70s ‘80s, ‘90s, and 2000s, bringing forth a cannabis experience that merges the old with the new, connecting customers to a rich history while delivering an unmatched standard of quality. With strains like Purple Haze, Maui Waui, Afghani, Green Crack, and Jack Herer, Nostalgia’s cultivation team has reintroduced the cannabis community to some of the most legendary strains from yesteryear. Every bud from Nostalgia evokes a reverence for tradition and a commitment to excellence.

This partnership aims to transcend traditional boundaries in both cannabis and music, offering exclusive experiences and products that celebrate the best of both worlds. Fans can look forward to co-branded events and unique offerings that reflect the shared values of community, creativity, and commitment to quality. Together, Nostalgia and The Elovaters will host special events and meet-and-greets, and offer limited-edition merchandise that embodies their shared love for authentic, community-driven experiences.

“We couldn’t be more excited to partner with The Elovaters,” says Josh Barnhart, Director of Cultivation at Elevated Roots. “This collaboration is about more than just music and cannabis; it’s about building a community and creating memories. The Elovaters’ music captures that feeling of nostalgia and positive energy, just like our throwback genetics. In sharing our love for both the plant and the music, we hope to bring a fresh wave of joy, connection, and creativity to our shared audiences.”

Stay tuned for a lineup of events, including in-person meet-and-greets and exciting product releases that bring fans closer to the music and strains that make life memorable.

For more information on upcoming events and product launches, follow Nostalgia and The Elovaters on social media at @elevatedroots.buzz and @Nostalgia.buzz (IG) and @theelovaters (IG).